Sponsors and advertisers can enjoy meaningful access to audiences that are otherwise fragmented by the kaleidoscope of competing media. They have an imbedded presence in the programming through title branding, product placement and development of entertainment that is strategically aligned with the brand and marketing objectives. Further reinforcement of the brand can be through traditional marketing and advertising efforts. The entertainment programming can serve as an extension of the “brand experience” and serves as a locomotive for an innovative integrated marketing campaign.

International co-productions with advertisers, broadcasters and distributors can provide financing and distribution of programming. Programs can be developed as a co-venture with a sponsor targeting specific brands in specific territories as part of an overall campaign.

45th Parallel enjoys a good relationship with Hollywood and the creative and production community. Further, it has existing relationships with several international government film commissions that can provide access to local talent, production services and financial subsidies.

45th Parallel Pictures also works with a variety of companies that are on the cutting edge of high-speed broadband, mobile and wireless, interactive media and Internet technologies. These opportunities can provide compelling venues for advertisers and expand the impact of the original entertainment.

45th Parallel Pictures is located in Portland, Oregon on the 45th Parallel. This latitudinal line encircles the globe, halfway between the Equator and the North Pole. The name also represents a company that resides halfway between entertainment and advertising. 45th Parallel Pictures brings together entertainment and an audience for advertisers throughout the world.